Palm: Don’t Miss a Thing
The new Palm spots are pretty hot. Simple, relevant, clever. Another great Modernista campaign. I particularly fell for “Flick” (aka “The Movies”) right off the bat. The spots showcase the Palm’s multi-tasking capability using a cool rotoscoping technique.
I won’t be turning in my iPhone for a Palm anytime soon, but you have to hand it to Modernista for a brand home run. And for choosing the perfect music track: Miike Snow “Burial” (DJ Medhi Remix).
